I’m reflecting on what i’ve been involved with for a while. The more I know about the corporate world, the scarier it reveals itself. Yes, client servicing, helping brands to sell more products (my internship is mostly dealing with functional benefits.)
I don’t know. Looking at the nature of this work and the industry as an entirety , I’ve been asking what’s the meaning behind this? at the end of the day, have i helped this world to become a better place or it’s just about sales and profits as much as it’s about money and power?
The results of our work is that someone or a few people out there might rush out buying some goods, which in turn means cha-ching in our clients’ wallets. Sure sales will go up but what exactly are people doing with that money? They travel on vacations, trash this earth some more, spend it on more things that only satisfy their superficial needs.
Look, I’m not saying that people should spend all their money on charity (well, i know I’m not.) I’m just simply reflecting on the nature of the work i’m currently doing.
Realizing that the power of creativity can transform negative attitude, I want to work with movements that can change people in society as a whole:
-to care a little more about the environment
-to be less shallow and take care more of their inner beauty than their appearance
-to not judge people on what they wear or how big their boobs are
-to not be distorted by the media portrayals, especially the perception of beauty
-to be less aggressive when they’re waiting in lines
-to not be absolutely absorbed in the virtual world that they forget to appreciate the real life little happiness.
-to realize there are so many problems out there that we can together solve them
-to see the world in the truest light
but then again, who i am to change the world while i’m not even doing what I preach?