“..and then that water bubble broke into vanity, like our always-so-flimsy friendship shattered into the vast of nothingness. no regrets, no pain, just another priceless life lesson learned. thank you!”—
When you sit around, sipping that Starbucks in your classroom, yawning on some professors going on and on about branding and strategies, everything undoubtedly makes perfect sense. However, marketing is not about classroom-based like the rest of the stuff they do with specialty knowledge, it’s about reality. No matter how much you learn about certain stuff, work on as many case studies as possible, there’s always a gap between realists and dreamers.
Schooling is crucial but hands-on experience working with brands is even more critical. Get that one damn degree and get out of that safe zone into the streets, dealing with the world with civilized wolves who will instantaneously eat you up whenever they have a chance… that protective bubble wrap you’re currently in is the single thing that disconnect you and the real deal.
I’m eager to get out yet refusing to, knowing that i’m not ready. gah, one and a half semester wouldn’t make me any more qualified than i am… maybe even worse, this environment fools you into thinking that you’re capable, you’re amazing, everyone should hire you because you’re one excellent soul. Nah, snap out of it you fool, prepare for the best, really learn all you can and the last thing you can do out there? hope for the best and prepare for the worst.
“When you were young, you got caught up in always asking yourself how to change for the better… but sometimes the hardest lesson to learn is to preserve your values and own up to who you truly are through life’s thick and thin.”—shit in my life that triggers deep contemplation
Listen to the exaltation of the dawn; Look to this day for it is life The very life of life. In its brief course lie the verities And realities of your existence, The glory of action, The bliss of growth, And the splendour of beauty; For yesterday is only a dream And tomorrow is only a vision; But today well-lived, makes Every yesterday a dream of happiness And every tomorrow a vision of hope Look well therefore to this day; Such is the salutation to the dawn.
“But then she said something I thought was wise. She said she had married a guy, and he was just a guy. He wasn’t going to make all her problems go away, because he was just a guy. And that freed her to really love him as a guy, not an ultimate problem solver. And because her husband believed she was just a girl, he was free to really love her too. Neither needed the other to make everything okay. They were simply content to have good company through life’s conflicts. I thought that was beautiful.”— Donald Miller, A Million Miles in a Thousand Years (via ntima)
I’m reflecting on what i’ve been involved with for a while. The more I know about the corporate world, the scarier it reveals itself. Yes, client servicing, helping brands to sell more products (my internship is mostly dealing with functional benefits.)
I don’t know. Looking at the nature of this work and the industry as an entirety , I’ve been asking what’s the meaning behind this? at the end of the day, have i helped this world to become a better place or it’s just about sales and profits as much as it’s about money and power?
The results of our work is that someone or a few people out there might rush out buying some goods, which in turn means cha-ching in our clients’ wallets. Sure sales will go up but what exactly are people doing with that money? They travel on vacations, trash this earth some more, spend it on more things that only satisfy their superficial needs.
Look, I’m not saying that people should spend all their money on charity (well, i know I’m not.) I’m just simply reflecting on the nature of the work i’m currently doing.
Realizing that the power of creativity can transform negative attitude, I want to work with movements that can change people in society as a whole:
-to care a little more about the environment
-to be less shallow and take care more of their inner beauty than their appearance
-to not judge people on what they wear or how big their boobs are
-to not be distorted by the media portrayals, especially the perception of beauty
-to be less aggressive when they’re waiting in lines
-to not be absolutely absorbed in the virtual world that they forget to appreciate the real life little happiness.
-to realize there are so many problems out there that we can together solve them
-to see the world in the truest light
but then again, who i am to change the world while i’m not even doing what I preach?
“Remembering that you are going to die is the best way I know to avoid the trap of thinking you have something to lose. You are already naked. There is no reason not to follow your heart.”—Steve Jobs - What’s up with geniuses and apples?
I don’t know where to start actually. I’ve never been a fluent writer myself. I have all these thoughts just scattering all over the places. Blurry and messy. These thoughts about relationships and how fragile they are and how much of that destiny is set out for each of us is actually true, especially in today society. About the scientific world we’re living in and how far would humanity push the boundary to avoid completion? About ethical issues revolving around new scientific discoveries. I’ve stopped thinking about what lies ahead and what kinds of preparation steps should I be taking? I know what I love and passionate about, at least for the moment but there are all these worries and factors kicking in against me. I know I should feel lucky and I AM grateful but don’t we, as humans, always yearn for something we don’t have? It’s just that bits of jealousy and ‘what if’ could make a whole lot difference and maybe would change who we are too. I wouldn’t be who i am today if all those ‘what-if’s were the case right? yes, i know too well how theories work, they never take practicalities into consideration. I’m tired, there’s literally a pounding in my head. There’s this thing called greed that I believe is too dominant in human nature to ever truly let go. Don’t we all want a fulfilled life at the end of the day? But as much pleasing as that notion might sound, it’s rare to come across since that greed is too big within each of us.
All those times growing up, I’ve been haunted by this single fear of “not good enough” for anything. That’s why I’ve turned out to be a pretty negative nancy; always biting my tongue before saying anything, yet at times I couldn’t resist the urge to let out that flash of unreachable hopes and impeccable wishes to those who are close. And sex too, it’s just an entirely different world we’re living today compared to what kind of lifestyles my grandparents were leading back in the day. yes, i’ve learnt to treat the subject light-heartedly. I mean it’s just sex; and i don’t think anyone in my generation would argue much more than that. Maybe the author of that book i just read is right, it now feels more on the functional end. So what? My heavy American influence has taught me it doesn’t mean half as much as those chick-flick magazines I used to skim all through middle school and high school years described. But truth be told that there are still a big army of people out there still think it’s a big deal. and of course it is as big as you perceive it to be. now that I’ve been living through a few cultural surroundings, i’ve come to appreciate the differences between individuals. To be honest, I’ve just grown indifferent towards the discrepancy in opinions I guess. What’s the point in arguing something both of us hold on to so dearly that we wouldn’t want to let go? You do it your way and I’ll handle it myself. But then again, how irresponsible and neglected does that statement actually sound?
“Generations of hardship and hard work have amounted to YOU. We will never fully comprehend, for we are a spoiled generation. Free to pursue our dreams and love in a way that our family before us never could have imagined. For this, make them proud. Deserve it.”—Philip Wang (via creativechecklist)